Guideway Care provides Care Guidance—care coordination services that fill in the gaps between healthcare visits—using tech-enabled, non-clinical staff, with a proprietary platform that extends nurse capacity.

Care Guidance solves issues for patients, increases adherence to instructions, increases satisfaction and improves outcomes.

Care Guidance identifies and resolves the personal issues hidden within social determinants of health that influence behavior. The ability of Care Guidance to address these non-clinical issues makes it a versatile tool for addressing two key types of patients—profitable patients with whom hospitals must build loyalty and adhesiveness, and negative margin patients with whom they must control costs by changing behavior. Guideway Care offers an effective, scalable solution that can help hospitals effectively engage these patients in order to increase patient loyalty and reduce costs.

Care Guidance services are designed to ensure that issues are proactively identified and each interaction moves a patient towards positive action. Care Guidance accomplishes this through:

1. Trained Care Guides – non-clinical persons hired, trained and managed by Guideway Care to provide effective, efficient peer-to-patient outreach.

2. Disease-Specific Protocols – a library of evidence-based protocols and structured workflows targeted to each condition to ensure that the factors influencing individual patient health and well-being are addressed and no one falls through the cracks.

3. Comprehensive Care Guidance Technology – a comprehensive technology platform that ensures Care Guides provide the right intervention at the right time, every time, and supports patients with reminders, prep instructions, education and more.

Guideway Care works with companies, hospitals, specialty practices and health plans to support patients from initial interest (lead generation and conversion) through their entire care journey (planning, pre-procedure and post-discharge). Guideway’s people and processes help achieve better outcomes, improve patient satisfaction and reduce the costs of providing outstanding care. At the core of the Guideway solution is a fusion of advanced software and trained care guides. Our team and technology fills action gaps in care, compliance, communication and lead generation conversion. We deliver the lowest total cost of performance for clinical teams, marketing teams, administration and operations by focusing on non-clinical aspects that impact patient accountability and action, and our smart technology solutions and proven protocols to ensure a superior total experience for patients, families and care providers. In addition to the ways our Care Guides use our conversion success software to help change patient behavior while meeting their needs for information, direction and guidance, Guideway is helping providers and plans meet the challenges of a variety of Alternative Payment Models (APMs), including the Bundled Payments for Care Improvement Advanced (BPCI+) Initiative and the Hospital Readmissions Reduction Program (HRRP).

b.well Connected Health is solving healthcare’s fragmentation problem. b.well’s scalable, FHIR-based platform unifies all healthcare data, solutions, and services in one place — empowering healthcare organizations to offer their consumers personalized and relevant experiences. 

b.well enables the creation of longitudinal health records so healthcare consumers can receive proactive health insights, and conveniently shop and access care for themselves and their loved ones. b.well’s Connected Health Platform integrates within existing digital systems, enhancing technology investments and ensuring consumers are the heart of every interaction. Learn more at icanbwell.com.

b.well was founded to solve healthcare's fragmentation problem. Health information is often scattered across different data sources, solutions, and care settings - leading to misdiagnosis, repeated procedures, and frustrating experiences. 

b.well's scalable, FHIR-based platform unifies all healthcare data, solutions, and services, enabling personalized care and effective population health management. Our technology helps organizations build a longitudinal view of consumer health, allowing consumers to access the right care they need. We provide a white-labeled app solution and can also integrate with your existing digital systems. At b.well, we're more than a technology partner – we enhance your technology investments, ensuring individuals are at the heart of every interaction.

b.well Connected Health distinguishes itself from traditional EHRs by centering on a unified consumer experience, facilitating health systems' progression towards value-based care, and adopting hybrid care models. This unique approach fosters lifelong loyalty between organizations and their communities. b.well's integration of Longitudinal Health Data, encompassing HIPAA-compliant claims, and PROA insights, is remarkable. Utilizing an optimized FHIR server, b.well delivers fast, cost-effective scalability and performance. It simplifies data conversion with pre-built FHIR mapping and refinement tools while providing real-time data streaming for flexible integration.

b.well's tag-based FHIR security mode enhances customer trust through explicit consent and preference gathering, and its efficient identity management system ensures secure user data access. In addition, personalized communication is enabled through machine learning analyses of health records and preferences, and Natural Language Processing is utilized for user-friendly care searches. b.well also customizes care access protocols and employs FHIR-based dynamic questions to streamline data collection, improving care coordination. Finally, advanced clinical rules (CQL) enhance quality measure accuracy, flexibility, and interoperability, reflecting b.well's commitment to transforming population health.

Consumers, especially in the digital era, primarily expect two things from healthcare: prompt accessibility (the digital front door) and anticipatory communication about their health needs.

The notion of having timely access to services emphasizes a simplified and efficient healthcare experience. However, this sector remains fragmented for consumers, who anticipate an experience similar to travel booking. The digital front door encapsulates consumers' expectations for digital, convenient healthcare access that suits their lifestyle, such as online scheduling and automated pre-check-in processes.

Yet, digital front door solutions largely overlook the anticipatory aspect of understanding and meeting consumer needs. Many people are unaware of the exact timings for routine health procedures like tetanus boosters. This lack of awareness is not due to disinterest but due to the absence of the necessary tools that enable proactive health management. With access to consumer data, healthcare providers can automate proactive communication, reminding individuals about their need for health screenings, vaccinations, or disease-specific tests, like the A1C for those with diabetes.

Consumers can follow basic prompts if alerted about their healthcare needs, and these reminders should be delivered to the family member most likely to arrange appointments. We can promote improved health outcomes and preventive care by offering timely, relevant communication.